Ingredient Callouts: Free of parabens, formaldehydes, formaldehyde-releasing agents, phthalates, mineral oil, retinyl palmitate, oxybenzone, coal tar, hydroquinone, sulfates SLS & SLES, triclocarban, triclosan, and contains less than one percent synthetic fragrance. It is also cruelty-free.
What Else You Need to Know: The ultra-black and creamy formula means just one dip of mascara coats every lash for easy volumized, lifted, and longer lashes. The dual-shape brush has short and long bristles to lengthen and separate lashes. The curved, concave side provides instant volume while the convex side defines lashes.
Clinical Results: Based on an independent study on 40 people of all genders, skin types, eye shapes, and lash lengths: - 99% agreed the mascara gave instant curl - 96% agreed the mascara gave instant length - 96% agreed the mascara gave dramatic volume