LIVING PROOF Living Proof No Frizz Shampoo & Conditioner 32 oz

The problem: Traditional anti-frizz shampoos and conditioners all rely on the same ingredients, silicones, and oils, which ineffectively address the two main causes of frizz: Humidity and friction. Silicones and oils can weigh hair down with an uneven and inefficient barrier, leaving hair limp and greasy, prone to attracting dirt and buildup while still allowing humidity to penetrate the hair strand. The solution: No frizz shampoo is a silicone and oil-free rich lather shampoo that is powered by our patented healthy hair molecule (OFPMA), the biggest breakthrough in anti-frizz technology in over 30 years. Our healthy hair molecule creates a weightless shield around each hair strand which fights the two main causes of frizz humidity and friction weightlessly blocks humidity 70% better than silicones and oils smoothes the hair texture so strands are polished and frictionless repels dirt and oil allowing you to wash your hair less often apply no frizz shampoo to wet hair.

• Massage into a rich lather, focusing on roots. Rinse. Follow with no frizz conditioner. Start with no-frizz shampoo
• Apply no-frizz conditioner to clean, wet hair, focusing on midshaft to ends
• Spread evenly throughout the hair. Rinse. Follow with one of our no frizz styling products